The gambling industry’s final event will be held at ICE London this week before moving to Barcelona next year. [Image: Shutterstock.com]
The latest trend
The International Casino Expo (ICE) is always a highly anticipated event in the gaming calendar where people from all over the gambling industry come together to take a look at the latest technologies, products and services coming from the sector.
ExCeL has described London as his home for the past 10 years
Having called London home for the past 10 years, ICE will be seeking greener pastures when it moves to Barcelona next year. The city was chosen ahead of Madrid, Paris and London after an intensive six-month selection process. It will be held at Fira de Barcelona for an initial period of five years. The 2024 edition begins on Tuesday and ends on Thursday.
Huge event
More than 45,000 people and a record number of 811 exhibitors are expected to attend ICE London 2024, and event organizer Clarion Gaming and its managing director Stuart Hunter have indicated that the final ICE London will use “every square millimeter of available space” in Arena. .
The Barcelona bid was preferred over others due to its world-class facilities, impressive hospitality infrastructure, scalability, logistics and potential return on investment for clients.
Some of the different focus areas at ICE London include eSports, payments, sports betting and casino. many of Exhibitions It will be run by companies offering new games, betting features and other emerging technologies.
Notable speakers
Keynote speakers at the conference will include MGM Resorts International CEO and Chairman Bill Hornbuckle, as well as the Chair of the All-Party Parliamentary Group on Gambling Related Harm, MP Caroline Harris.
Update from the UK Gambling Commission
Panel discussions will be held over the three days, covering a wide range of topics including looking at future trends and challenges for the industry. Regulators from around the world are often talking about changing frameworks, with an update from the UK Gambling Commission providing interesting insights into its future plans.
