The rookie streaming service considered pro-gambling has signed one of Twitch’s biggest stars.
According to the The New York TimesFélix Lengyel, a Canadian better known online as xQc, has signed a two-year, roughly $70 million contract with Kick. According to the report, incentives that could push the total to about $100 million.
The 27-year-old Lengyel built his audience on Twitch, which is owned by Amazon. The former professional Overwatch player has been active on the site since 2014.
“This is more than most professional athletes and big stars,” said his agent, Ryan Morrison. “This is one of the highest-grossing deals in entertainment, period.”
Lengyel has about 12 million followers.
“Kick allows me to try to do things I’ve never been able to do before,” Lengyel said in a statement. “I am very excited to take this opportunity and maximize it in new creative and fresh ideas over the coming years.”
Twitch has long been against gambling content. However, Kick embraces this kind of content.
Kick is getting financial backing from online gambling sites in Australia, such as Easygo Gaming and Stake.com, according to The New York Times. Kick is launched in 2023.
According to the report, Kick only takes 5 percent of its live stream revenue from subscriptions. Twitch takes a whopping 50 percent.
Ed Craven CEO From a kick, he said The New York Times That the company will be operating at a loss as it tries to take market share from Twitch.
Kick averages 110,000 live streams per day, compared to Twitch’s seven million monthly streams and 31 million daily viewers.
