Liverpool beat Manchester City 3-1 in the Community Shield, a result that prompted Buddy Power to push early on the Reds, who were crowned champions for 2022-23 in the English Premier League. [Image: Shutterstock.com]
The usual trick
Dublin-based sportsbook Buddy Power is building on his regular service after announcing he would pay for Liverpool’s 2022-23 Premier League (EPL) victory a week before the season kicks off.
The decision came before the final whistle
Paddy Power’s decision came before the final whistle in Liverpool’s 3-1 win over the Community Shield on Saturday. The traditional party saw the Reds beat Manchester City, the current disbanded Premier League champions. The sportsbook took to Twitter with an ad featuring a cheery Liverpool manager surrounded by his disgruntled teammates, titled “The Kop Out”:
To rub salt on the wounds of the Manchester City faithful who left the Leicester king after Liverpool’s defeat, digital advertising carts that were placed outside the stadium displayed the insolent advertisement.
The sportswriter known for his disruptive marketing actions, unlike others, said he did not see the Community Shield as a “great friend”. She said she took the match “so seriously” that she decided to be “very generous and push the big red button marked ‘Pay Out’.”
crystal ball time
UK radio station Talksport He said Paddy Power was pushing ‘ridiculously early’ And that bettors backing the Reds will receive their winnings about nine months ahead of time.
While Buddy Power admitted that he “could end up with the whites [its] Head-to-head,” he told the bettors who support Liverpool that “your winnings are already making their way to you without the ball being kicked in the top flight.”
Sky Blues is the favorite to take the title on a scale of -175 .
The sportsbook had made Liverpool the EPL’s second favorite in an overall +200 shot. Sky Blues Pep Guardiola is the favorite to win the title at odds of -175. According to British media reports, the Kop Out Paddy Power payout cost a six-figure sum.
season of change
While Liverpool were impressive against Manchester City, scoring through Trent Alexander-Arnold, Mohamed Salah and Sadio Mane in place of Darwin Nunez worth £85m ($104m), they lost 4-0 to Manchester United (+2500 ) in July before the season. friendly in Thailand.
With United embroiled in a transfer saga of Cristiano Ronaldo and Chelsea (+1,300) yet to convince their manager that they are ready, revamped Tottenham Hotspur (+1,400) and a more potent Arsenal (+3300) might be worth a bet.
All in all, it’s a significant change season for the EPL amid an ongoing debate over betting sponsorship. At least, Paddy Bauer always sees the funny side, even if the joke might eventually backfire.